GEO — Generative Engine Optimisation
We optimise your content to appear in AI-generated answers on ChatGPT, Gemini, and Perplexity, the new frontier of search that most businesses are completely ignoring.
The full picture
Google isn't the only search engine that matters anymore. Millions of people now get their answers from ChatGPT, Gemini, Perplexity, and other AI-powered tools. If your brand isn't showing up in those answers, you're invisible to a fast-growing audience. GEO, Generative Engine Optimisation, is the discipline of structuring your content so that AI models cite you, reference you, and surface your brand when users ask relevant questions. Most businesses haven't even heard of it yet. That's your advantage.
What’s included
AI Search Optimisation
Content structured to be surfaced by AI search engines and large language model responses.
Structured Content
Clear, well-organised content with schema markup that AI systems can easily parse and cite.
Authority Building
Strategies that establish your brand as a trusted source that AI models prefer to reference.
Citation Strategy
Techniques that increase the likelihood of your content being cited in AI-generated answers.
Answer Engine Visibility
Optimisation for emerging AI answer engines beyond traditional search, from Perplexity to ChatGPT.
Ready to get started?
Let’s talk about how geo — generative engine optimisation can work for your business.